750 million active users!?

Today I read a great social media strategy guide called “The Potluck Guide” written by Kidd Redd of Paramore/Redd Online Marketing www.paramoreredd.com.

Wow, what a GREAT read and a wonderful source of information for anyone that wants to learn more about Social Media in an easy to read, get down to it and get it done format!

There are so many great pieces of information in here so i would recommend purchasing it on their website.  Here is the direct link to it at http://paramore.is/potluck/ 

One of the things that I thought I would highlight today are the statistics on Facebook!  It is timely for me to read this as I am on my quest to increase more awareness of my company FIITFU CRM Solutions website.  Check these out…

People on Facebook

• More than 750 million active users (at the time The Potluck Guide was written, in September of 2010 there were 500 million active users… what a jump in less than a year)
• 50% of our active users log on to Facebook in any given day
• Average user has 130 friends
• People spend over 700 billion minutes per month on Facebook

Activity on Facebook

• There are over 900 million objects that people interact with (pages, groups, events and community pages)
• Average user is connected to 80 community pages, groups and events
• Average user creates 90 pieces of content each month
• More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month.

Global Reach

• More than 70 translations available on the site
• About 70% of Facebook users are outside the United States
• Over 300,000 users helped translate the site through the translations application

Platform

• Entrepreneurs and developers from more than 190 countries build with Facebook Platform
• People on Facebook install 20 million applications every day
• Every month, more than 250 million people engage with Facebook on external websites
• Since social plugins launched in April 2010, an average of 10,000 new websites integrate with Facebook every day
• More than 2.5 million websites have integrated with Facebook, including over 80 of comScore’s U.S. Top 100 websites and over half of comScore’s Global Top 100 websites

Mobile

• There are more than 250 million active users currently accessing Facebook through their mobile devices.
• People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users.
• There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products

These statistics were taken directly from www.facebook.com/press/info.php?statistics

So how are you promoting your business?  Makes you think twice perhaps about getting a Facebook account for your business?  I continue to advertise my business on Facebook, and will do so as the number of impressions I get are high, and Facebook sends me a report each week.

Have a great day, and here is to all of the 750 million Facebook user community!